Writings

Technical documentation, thoughts, and ideas.

General

Forecasting Horizons and the Role of Forecasting in Driving Business Decisions

Forecasting is the complex act of predicting the future. Given limited information, how can we infer a future trend? While some people may feel the goal of forecasting is know the future, I actually think it's really about planning. If this, then that. Without a shape of what the future could look like, we end up unprepared for our future. No one wants that. But how do we effectively put forecasting to use? How can it change the way we do business and make our actions defensible? In other words, how can we rely on a forecast to drive business activities?

General

Forecasting is a product, not a feature

After researching a ton of sales forecasting tools, one thing is immediately clear - not many products have forecasting as their central focus. Many are focused on content management - CRMs like Salesforce, Zendesk, Anaplan. While valuable to include forecasting in your list of features as a CRM, it's not exactly focused on forecasting - the one thing you came here to do.

Announcements

What is Foresensus?

I built Foresensus so you can develop forecasts quickly. With the full power of machine learning, and without having to code, you can create powerful time series forecasts out of the box. While sufficient, I know that anyone looking to develop accurate forecasts, need to also inject circumstance. What do I mean by that? I mean a person knows better than a machine, which events will occur in the future that will impact trends and growth. Luckily, Forecast Pro allows you to manipulate the forecast to fit for those events and document your rationale along the way.